Welcome to Mantra Sport's creative blog!

Here at Mantra Sport, we want to do more than just design. We want to share our personal insights into creative business, offer tips to emerging sports designers, and give recognition to other creatives whose work celebrates sport. That’s why we’ve created a space dedicated purely to exploring the creative landscape of sports design, and the work of those who lead in, and contribute to, this exciting field.  

SEASON x UNITY: SEASON's First T-Shirt Collaboration Celebrating Creatives in Football

Football has this incredible power to bring people - from all walks of life - closer together. Both on and off the field. From playing footie with mates in the park, to watching it on the living room TV with family, to celebrating your team’s triumph at the pub with friends, to playing for your local or national team, football helps us connect with others. Unity, in the context of football, means all of the above. It means friendship. It means celebration. It means community. Having launched just yesterday, 'UNITY' is SEASON zine's first T-shirt collection, which MANTRA Sport were asked to contribute to! Read more...


T-Shirt Collab Celebrating Creatives in Football

Travelling The World in Search of Captivating Football Stories: GLORY Mag

Five Sports Memoirs Every Athlete Needs to Dig into During Lockdown!

Unpacking Female Athletes' Stories Through Photography: Maria Noble

Where Football & Black Identity Intersect: CARICOM Founder, Calum Jacobs

Project Picks! Entorse Mag, Football Beyond Borders, & More! (Jan-April 2020)

Cutting Through The Competitive Market of Sports Prints: Good Team On Paper

SEASON x IWD2020: NEW Project Celebrating International Women's Day

Making Women Visible in Football Culture: SEASON Zine Founder, Felicia Pennant

Nike's Uniforms for Skateboarding's Olympic Debut are Unveiled!

From Doodling NBA Logos to Working With Sports Brands: Anthony Morell

Project Picks! SLOWE Mag, EuroVolley, BSPOKE Bike Brand & More! (Oct-Dec 2019)


Sports Illustrator, Elias Stein, On The Rewards & Challenges

 of Running An Online Shop

Founder of Good Sport, Ben Clement, on Reinventing the

Traditional Sports Magazine

Five Professional Athletes

with Inspiring

YouTube Channels

Photographer, Duncan Elliott,

On Telling Athletes' Stories Through Photography

Project Picks! Glory Mag,

Chicago White Sox, Cycling Flags & More! (July-Sept 2019)

Sports Illustrator, Ryan

Simpson on  Selling Prints & His First Big Break

Open for Business!

Mantra Sport Launches its Official Online Shop!

Scott Denton-Cardew on Creating Chic Retail Spaces for Major Sports Brands

Medal Designs for

Olympic Games Tokyo 2020 are Unveiled!

Photographer, Pelle Cass, On The Process Behind His Mesmerising 'Crowded Fields'

Project Picks! Reebok Aztrek, VEX Hockey, UEFA Futsal and More! (Apr - Jun 2019)

Creative Art Director,

Will Tullos, On Designing For The NBA

Maintaining Momentum, Making Progress & Launching Something Mega!

From Photographing Friends To Shooting For Big Sports Brands: Matt Ben Stone

Red Bull Pay Tribute to

Skiing Legend, Lindsey Vonn, Through Illustrative Zine

Founder of OOF Magazine, Eddy Frankel, On Making A Success of His Sideline Project

M35 & The Nike Design Team Create Stunning Visuals For NEW Nike Free

Sports Illustrator, Matthew Shipley, On Establishing His Style & Selling Prints Online

Sports Designer, Richard Lloyd, On Securing Clients & Making a Lifestyle To Suit You

Project Picks!

Adidas UB19, Red Mist and More! (Jan - Mar 2019)

Image Re-Toucher, John Flynn Talks Post Production For Major Sports Brands

Founder of The Domestique, Joshua Page, On Starting A Cycling Magazine

Studio Dumbar's, Daan Rietbergen, On Their Identity For Jeugdfonds Sport

Five Sports Magazines That Are A Lively Distraction From The Traditional

Sports Designer, Jeremy Nelson, On Carving A Career From Your Hobbies

Forget What You've Learnt. It's What You Need To 'Unlearn'

New Year, New Goals!

What Does 2019 Hold For Mantra Sport?

Kendall Henderson, On The Current Landscape Of The Sports Design Industry

Productivity And Its Destructive Counterpart: Productive Guilt!

Design Director, Daniel Whiteneck, On Breaking Into The Sports Design Industry

The City vs Country Life: Which Better Fuels A Creative Brain?

Sports Photographer, Ryan Sterner, On Making Things Happen For Yourself

Four Runners Beautifully Capturing Their Training Through Film

Why NOT Working With Nike Was The Best Thing For My Design Career

What Your First Handful

of Clients Teach You About Freelancing

Stop Focusing On The Next Five Years. Focus On The Next Five Minutes

Five Podcasts Every Creative Entrepreneur Should Be Listening To

Welcome to Mantra Sport! Q+A with Founder,

Dawn Broadbent

Mantra is keen to hear from you! If you would like to submit an article or have an interview featured get in touch with us.